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UXWATTS 3.0

UX & PRODUCT

designer specializing in

interaction design

Product Strategy

DESIGN STRATEGY

uX Design

UI DESIGN

product strategy

<3
FRIENDS
01
Works

UX Case Studies

A selection of UX case studies that explore my design process, collaborative approach, and measurable outcomes across different products.

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Ordering Platform Redesign

Redesigned an ordering platform with a new UI, improved product findability, and a streamlined shopping and checkout experience.
Redesigned an ordering platform with a new UI, improved product findability, and a streamlined shopping and checkout experience.

Streamline App design

Designed a streaming app combining show tracking, scheduling, notifications, and onboarding into one unified experience.
Designed a streaming app combining show tracking, scheduling, notifications, and onboarding into one unified experience.

Cardinal Health Redesign

Redesigned a medical B2B ordering platform to modernize the UI, streamline workflows, and enable unit-of-measure selection.
Redesigned a medical B2B ordering platform to modernize the UI, streamline workflows, and enable unit-of-measure selection.

Camping World

Designed an iOS sales app that simplified Salesforce data, RV inventory, and customer communication for Camping World’s Sales Associates.
Designed an iOS sales app that simplified Salesforce data, RV inventory, and customer communication for Camping World’s Sales Associates.
“At no point in your rambling, incoherent response were you even close to anything that could be considered a rational thought. Everyone in this room is now dumber for having listened to it. I award you no points, and may God have mercy on your soul."”
James Downey
Principal
“And granted, the tapes themselves are a uh um oh, you own them, all right... but the magic that is on those tapes. That heart and soul that we put onto those tapes, that is ours and you don't own that.”
Reed Rothchild
Entertainer
"Ten times ten times ten. Monolith coelocanth. Bursting visceral sac. Inspissate dimensions. Phantasmagorical dementia. Eaters of the dawn. Orbiting euphoric passage through the gaping yawn."
Ulthar
Entertainer
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SKILLS

DESIGN, STRATEGY AND EVERYTHING IN BETWEEN.

Justin Watts is a seasoned Product, Interaction and UX Designer with 13 years of experience in enterprise, agency and startup UX. He's successfully partnered with tons of companies on lots of products. His passion is using research and design to deliver elegant product solutions.

UX & Product Design

Adept at design and iteration of wireframes and interactive prototypes delivering elegant solutions.

  • UX Design
  • Wireframes
  • Interaction Design
  • Prototypes
  • Product Design
  • UI Design

UX Strategy

Skilled in quickly understanding, planning and executing on the user-centered strategy for digital products.

  • Defining Products
  • Design Systems
  • Roadmapping
  • Leadership
  • Design Ops
  • Change Driver

Product strategy

I can roadmap and plan product strategy based on user, business and technical understanding.

  • Visioning
  • Revenue Strategy
  • Prioritization
  • Workshops
  • User Insights
  • Experiments

user research

I have the research skillset to observe, listen and empathize with users to determine solutions that work.

  • Research Strategy
  • Analysis
  • Usability
  • Report Writing
  • In Depth Interviews
  • Personas
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about me

EXCITEABLE, AMPED, MAKING THINGS EASY TO USE.

I'm a dreamer, designer and tinkerer from Ohio who has been incessantly asking questions and trying to make sense of the world around me since birth. My work in Design and skills under the full umbrella of UX are an extension of that curiosity.
04
tools

design heavy, user centric, ai friendly

I'm a full stack UXer. I dabble, challenge myself and learn to adapt. I can prototype and design and make things work elegantly but also understand that soft skills are imperative for success in this industry. I speak design, development and business.
figma
sketch
axure
webflow

Innovative Thinking

Innovative thinking is the key to effectively solving complex problems and driving progress in various fields.

Rapid Solutions

Proactively prioritizing fast & effective solutions can streamline processes & significantly enhance productivity.

Wholistic Approach

Designers using this approach deliver cohesive, memorable designs that resonate with the audience.

Affordable Prices

Our design agency provides budget friendly, flexible pricing for customized design solutions.
05
resume

13 years of experience

I've been lucky enough to work with some of the best minds in UX and Product over the years. I started off as an intern and have tried to continually build my knowledge and skills. From user research to design-at-large I still retain the same passion as I had when I was new to the industry.

UX MANAGER

@

RRD

Promoted from UX Lead to UX Manager. Tasks: Lead UX projects, Manage UX and UI teams, facilitate stakeholder workshops, design reviews, strategic partner for stakeholders, and strategy.

principal ux

@

Principal UX Designer for Home Depot UX Team responsible for designing a new mobile app for the Store Operations team. Prototyped design and worked through opaque product initiatives while incorporating various UX design methodologies. Tapped to lead internal team meetings, alignment sessions and future state concepts.

UX Lead for Salesforce where I was responsible for improving engagement, simplifying processes and designing intuitive and effective solutions for Camping World staff all over the country. Projects include design, prototype and wireframes for Salesforce components, mobile app, communication tools, customer details screens and more.

sr uxd

@

User Experience Designer on a team of 10 who was responsible for delivering wireframes, prototypes research reports and requirements for insurance-related projects. The role was split between large-scale projects such as redesigning the Westfield mobile and desktop website and designing an interactive underwriting tool for agents.

UX Designer on a team of 5 designers who worked on large and small projects all over the company. Of note, design on a Business Transformation project that saw the redesign of desktop and mobile websites alongside all 12+ of the systems that supported the business.

ux analyst

@

precision dialogue

Lab Manager cutting teeth in the usability industry working on a team of 8 highly-skilled UX Designers and Analysts to deliver high-quality user research reports, prototypes and deliverables to customers including Disney, Nike, CVS, Puma, BCBS and more.

masters of uxd

@

ksu

Lucky enough to take this when it was in-person at Kent State University and this program changed my life - thanks to Karl Fast, David Robbins, Denise Bedford and all of the great professors I had. The program is recommended by me and will prepare you to begin a career in UX.

Product Strategy

product management

user experience design

product design

user research

Brand Development

Digital Marketing

ui design

interaction design

Product Strategy

ux strategy

design operations

06
Contact

give me a shout!

Want some UX help? Need to build a website? Feel free to reach out!

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